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| Prairie's best-selling item: the long-cloak hoodie |
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| Made By collection |
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| Koch |
One of the things I look forward to when I visit showrooms is seeing the décor because it’s such an important complement to the brand’s message. For example, showrooms in the Lady Liberty building have these country-like rustic brick walls perpendicular to polished redwood floors. Brands like Nicole Richie’s Winter Kate and Madison Park LA are perfectly brought to life in these curated spaces. True Collaborative in the Cooper Building is no exception.
This showroom is home to five independent fashion brands that strive to create a modern style and aesthetic, rather than trendy throwaway fashion. The décor is a direct reflection of that. Hardwood floors blanket the room and white clean walls stay silent as they allow the clothes to speak for themselves. The furnishings in there, such as the Navajo printed carpets, the antique wooden benches and an elaborately detailed standing mirror, all evoke an inviting, comforting atmosphere. These lines are also kind to the environment. They are manufactured locally in sweatshop-free shops with fair labor practices, use environmentally friendly materials, and help build communities through locally owned small businesses. Best of all, they’re all manufactured in the USA.
True Collabroative’s flagship line, Prairie, is made in Seattle and uses organic cotton, hemp and silk blends to create comfortable, timeless pieces. Their best-selling piece is their long-cloak hoodie. It’s very popular among women on-the-go who need to throw on something cute and comfortable. The cotton really is so soft to the touch. Another one of True Collaborative line is Dallas-based Koch. This line features truly one-of-a-kind hand printed screen designs on breezy silk tops. And the vintage crystals that decorate it are so simple, but really goes a long way and evokes the La Jolla/bohemian meets Dallas essence that is true to its designer.
The last collection worth noting is Made By. This is such a special line because each item is made by a Peruvian local artisan woman. The line specializes in hand-knitted sweaters, stamped with the maker’s name. It really makes each item you buy so intimate and builds a sense of connection between the US and South America.
If you are a buyer or store owner, to view information about our lines, please go to www.collabfashion.com. The site requires a username and password. If you need one, please email buyers@collabfashion.com.