In the LA Fashion District, Vintage is Still Alive [Part II]

As stated in our post yesterday, the LA Fashion District is home to several vintage dealers that buy and sell vintage clothing straight from the historical period, which anchors the term “vintage” to its original meaning. Vintage means representing the high quality of a past time, a definition that vintage dealers worry is getting diluted because it is often times used loosely. Coupled with the trend going mainstream, finding quality vintage clothing in modern sizes can get more difficult and time consuming.
That’s where Clever Vintage Clothing comes in.

A mid 50's silk plisse dress with
rhinestone and pearl encrusted
bust line, $475
Launched by owner Dave Temple, Clever Vintage Clothing is a one-stop shop vintage clothing destination in the LA Fashion District that sells vintage dresses in the store, on Etsy and serves as a wardrobe inspiration for designers, stylists, buyers, store owners and even studio productions. Betty Draper and Peggy Olson in the AMC’s hit drama Mad Men donned Clever Vintage dresses in season one and season four, respectively. Their feature on the series demonstrates that Dave’s clients are getting authentic attire, but it also highlights vintage writ large. “Fashion is cyclical. It would be easy to point to TV shows like Mad Men that have become a bit of a phenomenon as being the reason why vintage is in vogue,” says Dave. “But really, vintage clothing was a trend for a long while prior to these influences.”

And Dave should know. His love for vintage started when he wore a silver-grey sharkskin three button 1950’s suit for a school play. “That day changed my life and I haven’t spent much time out of thrift stores, antique shops, estate sales or flea markets since.” For over a decade, Dave costumed shows in regional theatres throughout Los Angeles – hunting down vintage creations and running a vintage boutique called Get Lost.
Through his travels and experience, Dave saw a need for a showroom where buyers could make appointments to see vintage collections. “I watched designers struggle to find their inspiration, or worse, waste countless hours searching only to play a small fortune to get it from an overpriced ‘Shoppe," Dave reminisces.
On Left: Turqoise taffeta, quintessential
party dress of the 50's, $300
On Right: Abstract Ceil Chapman floral
print chiffon, $300
& multiple strand beaded necklace $45

As a result, in 1991 he started Clever Vintage Clothing and moved the business to the LA Fashion District. He serves a wide array of designer clients there who use his vintage as inspiration. It also saves them a lot of time and money because they are in close proximity and there is direct communication. They can actually see how the garment will be constructed. “We’ve sold a designer an item and seen it in production a week later and in a department store. It’s very rewarding,” says Dave.
In addition, Dave is part of a network of other vintage dealers. He is a regular at established vintage shows such as Helm’s Design District Vintage Boutique and Santa Monica Vintage Fashion Expo. He also produces vintage fashion shows. For the 60’s Soiree Wine Tasting + JFK Photograph Exhibit on Friday, August 12, Dave will be displaying his 60’s vintage outfits on the catwalk and for sale. For details on the show, click here.

In the showroom, Dave keeps a collection of good, solid pieces from the 1950s and early 1960s that people can incorporate into today’s wardrobe. “Our customers come to us for that ‘go to’ piece that they can wear again and again,” says Dave.
When on the hunt for vintage finds, Dave looks for interesting prints and movement. If a garment has one of these characteristics, it’s got his attention.

“If it has both, I swoon,” says Dave.

However, Dave only buys garments that are in a “wear me now” condition. Some vintage garments won’t hold up to today’s wear and tear. “That’s why you should always and only buy vintage from a trusted dealer,” says Dave. And because the sizes of the past are not the same as they are today, a vintage dealer will keep modern sizes in stock.

To his customers, Dave is their trusted dealer. And they come back again and again. Why? Dave says it’s because vintage is much more finely crafted, is better tailored and has much more elaborate and interesting detailing and cuts than today’s “throw away fashion”.
“But sometimes,” says Dave. “It ensures no one will ever have your same dress.”
Nylon tricot tea length dress in coral ombre, circa 1957, $200
 
Black strapless tulle tea length dress with layers of
net ruffles, a wrapped bodice and sprinkled sequins
and large rhinestones, circa 1954, $225
  
Clever Vintage Clothing
117 W. 9th Street #918
Los Angeles, CA 90014
(310) 650-8357
They are open Monday through Saturday by appointment only

In the LA Fashion District, Vintage is Still Alive

The demand and acceptance of vintage clothing has increased dramatically in recent years. With trend-setting celebrities like Alexa Chung and Kate Moss who are often pictured wearing vintage and the rising popularity in reusing and recycling clothing, vintage is going mainstream.
In last month’s article “Old, New or Both”, the Los Angeles Times stated that “the lines between authentic treasures and modern knockoffs are starting to blur” because retailers, for example, are seeking to capitalize on the vintage trend by stamping the word onto V-neck tees or a pair of faded jeans. Many vintage dealers, the article further states, are worried that the ambiguity of the term weakens its meaning for classic garments that are truly several decades old. On another note, as demand increases, digging for that buried treasure can get harder to find, especially garments that are in great shape and in today’s modern sizes.
Thankfully, there are vintage shops in the LA Fashion District that are staying faithful to the historical designs and anchoring the term to its original meaning. We will spend this week featuring them! Today's feature is GlamAmor.

***
Kimberly Truhler

What simply started as a need for affordable work clothing, Kimberly Truhler, owner of GlamAmor, has been building her wardrobe around vintage clothing for nearly a decade. As a natural progression, Kimberly left her marketing executive position at UCLA and started GlamAmor, a vintage fashion boutique in the LA Fashion District’s California Market Center. There, she infuses her West Coast preppy chic style and love of classic cinema to provide women with modern, timeless vintage dresses from the 1950s and 1960s. She is also a fashion blogger under the same namesake. On this online platform, she educates the public on how classic cinema fashion influences today’s trends and styles.


And heads are turning.


She recently signed with Turner Classic Movies to do a style podcast where she discusses the impact classic movies and the designers behind them have on fashion.  

In her showroom, Kimberly carefully maintains a cohesive collection of vintage finds that are one-of-a-kind. She also provides a “boutique vintage” experience for her customers, an emerging trend seen at pop-up vintage events like A Current Affair and Helm’s Design District Vintage Boutique. “There’s a shift from just shopping for old stuff to giving shoppers a unique presentation, a boutique experience,” says Kimberly. She styles the vintage pieces, making them look fashion forward so that the clothes look brand new. The whole retail experience is also enhanced through the merchandising. Kimberly organizes and strategically places her rainbow display of neatly hung dresses so that her customers can easily find the items they want instead of digging through piles of wrinkled clothing, making it seem more used than vintage.
Her clothes can also be bought on the Etsy store.


When searching for dresses, Kimberly looks for bright, bold colors and styles that can easily transition from day to night. She also looks for silhouettes that flatter women of every body shape. “After all, vintage clothing forms, such as the hourglass or the streamlined sheath, are the original blueprints for silhouettes seen today,” says Kimberly. Lastly, she looks for interesting texture such as silk, chiffon and polyester that is visually appealing and comfortable enough to spend a whole workday in. “The quality in vintage clothing is superior unlike fabrics today which are thinner,” says Kimberly. “Vintage will outlast.”

In addition to the retail side of her business, Kimberly is debuting her own 14-dress collection of vintage reproductions that are made in the USA. Her dresses are inspired by her vintage finds, favorite classic cinema and style icons Edith Head and Helen Rose. The collection includes cocktail dresses, sheaths, long-sleeve shifts and swing dresses in a variety of fabrications such as silk, chiffon, wool knit and brocade. Working in the LA Fashion District has helped Kimberly with her collection. “Being in close proximity with the textile stores and the talent in the area has been extraordinary,” says Kimberly.

Buyers are in luck as she’s on track to debut her collection in time for Spring ’12 LA Fashion Market in October. Make an appointment to view her collection and vintage pieces at (888) 731-2413.

A vintage outfit styled by Kimberly

Kimberly's mood board consisting of magazine cutouts that show old Hollywood styles trending today



GlamAmor
110 E. 9th Street, Suite A1179
Los Angeles, CA 90079